Ultimate Upcycle Challenge
Presented by Habitat for Humanity Philadelphia ReStore The 2014 Upcycle Challenge: UNHINGED WILL BE a great success! Read about it below:
The Philadelphia Home Show is inviting the participation of Celebrity Experts and emerging style, décor and DIY bloggers in the 2nd Annual Upcycle Challenge. This year we’ve changed things up, all participants are required to source and repurpose a door from the Philadelphia Habitat for Humanity ReStore. We are pushing the creative boundaries with submissions ranging from a mix of works of painted are to repurposed masterpieces.
All entries will be prominently displayed at the Philadelphia Home Show being held January 18 – 20 and January 24 – 26 at the PA Convention Center. The winner will receive the grand prize of a $500 Visa Card and will be announced based on public voting via Facebook and on-site at the show. In addition, the items will be auctioned off in support of Habitat for Humanity ReStore Philadelphia.
To promote sustainable decorating techniques in a new and innovative way while raising awareness around the critical work and local impact of Habitat for Humanity Philadelphia and its affiliated ReStores. Participants will receive an invaluable opportunity to support Habitat for Humanity Philadelphia and ReStore while promoting their personal brands and websites to an expected audience of 60,000+ people at the Philadelphia Home Show.
About the Philadelphia Home Show
Southeastern PA’s largest and longest running Home Show (phillyhomeshow.com) has been a staple in consumers’ calendars since 1980, attracting more than 60,000 qualified visitors. Produced by Marketplace Events (marketplaceevents.com), the show features high-interest exhibits, celebrity and industry personalities and the latest home and lifestyle trends. Marketplace Events produces 34 home shows in 20 markets that collectively attract 1.1 million attendees and another 1.3 million unique web visitors annually.
About Habitat for Humanity Philadelphia and ReStore:
Habitat for Humanity Philadelphia is an affiliate of Habitat for Humanity International. Together, 2,100 affiliates in 100 countries have built more than 500,000 homes since 1976. At Habitat for Humanity Philadelphia, we’re on a Mission to transform lives and our city by building quality homes in partnership with families in need and by uniting all Philadelphians around the cause of affordable housing. Our Vision is a city where all Philadelphians live in safe, affordable homes.
The Habitat for Humanity ReStore is a second-hand retail outlet where quality donated home furnishings, furniture, and building materials are sold to the public at a fraction of the original cost, with all revenue going directly back into Habitat Philadelphia’s Homebuilding and Weatherization & Home Repair Program.
For more information please CLICK HERE
- The Upcycle Challenge consists of up to 15 doors of a mix of works from painted art to upcycled masterpieces. Upon confirmation of participation, please communicate your preferred upcycled method – art or repurposed door.
- A credit of $100 will be provided to each participant to use towards the door from the Philadelphia ReStore. Each participant will receive a confirmation credit letter from Habitat Philadelphia to use at the Restore.
- Don’t forget to archive your progress with photos for inclusion in your media platform(s) and for ours (opportunities like press releases, social media and traditional media)
- Each participant submits their project including BEFORE picture by December 14.
Item Submission for Approval (before picture)
December 14, 2013 **
Deadline for Photo Submission (after picture)
Before January 10, 2014
January 18 – 26, 2014 Midnight
January 28, 2014
After show - TBD
To participate, please contact:
Philadelphia Home Show:
Alyson Caplan, Show Manager
T: 215-274-1948 X101
Habitat for Humanity ReStore contact:
2930 Jasper Street
Philadelphia, PA 19134